Fabian Schmid brings over ten years of experience in strategy and innovation consulting as well as digital transformation. As Director of Innovation at hilda, he is responsible for developing and implementing innovation strategies that help companies ensure long-term value preservation through sustainability. Previously, he worked as a consultant at various agencies and, as Deputy Head of Digital Transformation, shaped the strategic development of one of Switzerland’s largest banks. His focus: combining analytical strength with participatory methods to make sustainability and innovation tangible as a concrete competitive advantage.

Thorsten Traber unterstützt Hilda im Rahmen der gruppenweiten Zusammen­arbeit im Brand Leadership Circle als Creative Director. Thorsten bringt langjährige und umfassende Expertise in den Bereichen Markenentwicklung, strategische Markenführung sowie Produkt- und Interior-Design mit. Seit 2005 ist er ein fester Bestandteil des BLC. Er wirkt als Creative Director sowohl bei Hotz Brand Consultants als auch bei Hieronymus – einer von ihm entwickelten Marke für hochwertige Papier- und Schreibkultur, die er bis heute massgeblich mitgestaltet. Im Jahr 2019 wurde er von Architectural Digest Germany in die Liste der 200 einflussreichsten Designer aufgenommen.

Ivo Moosberger supports Hilda in the area of graphic design as part of the Group-wide collaboration in the Brand Leadership Circle. Over the past thirty years, he has worked in various areas of the industry, from the creative implementation of projects to the technical set-up and support of publications in online editorial systems, as well as  the templating of various touchpoints and product photography in the studio. In addition to his vocational training as a typographer, he completed the BMS design course in Lucerne.

Antonio Santoro supports Hilda in the area of editorial design as part of the Group-wide collaboration in the Brand Leadership Circle. With more than 30 years of experience in brand and corporate design, Antonio has mastered all facets of the design discipline. He specializes in developing coherent and distinctive visual identities, creating projects that seamlessly combine creativity, strategic thinking, and functionality – for both established brands and emerging ventures. His expertise spans the entire creative process, from concept development and design implementation to final execution. Antonio places great emphasis on detail, visual consistency, and effective communication. With many years of experience leading complex projects, he brings a strategic vision that centers on innovation and user experience.